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August 14, 2010

The race to the Emmy’s or Oscars is like the elections.  All the nominees campaign for votes.  They give our screeners, have ad campaigns, depending on the budget it can turn into a whole big marketing shebang!  This year, I came across this…

This idea is not new but it sure is refreshing.  It’s a nice pop-up packaging for the selected shows from Season 3.  It’s a composition notebook which pops open into 4 locations:  The Apartment Lobby, Leonard and Sheldon’s Apartment, Penny’s apartment and the Comic Book Store.  What’s amusing about it is the attention to detail.  More photos when I receive my copy.

I would so love to do something similar to this in my career in HOME ENTERTAINMENT.

Kudos to the team that developed this!

I hope this show wins not because of this campaign but because it’s just done so damn well.

One Comment leave one →
  1. valerie permalink
    November 2, 2013 3:28 pm

    How would you make this?

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